
İthal Bakkal is a gourmet product company targeting enthusiasts eager to discover unique flavors from around the globe. The brand curates a selection of premium products meticulously chosen from different regions worldwide, promising to elevate culinary experiences with a distinctive touch. In this project, we redesigned the brand's logo and brought it to life with animated motion graphics, harmonizing seamlessly with the brand's identity. This revitalization has given the brand a renewed face and a contemporary identity, reflecting its commitment to quality and innovation.
Project Title: İthal Bakkal Client: İthal Bakkal Motion Graphic Designer: İlayda Sönmez Yücel Logo/Graphic Designer: Mert Çetin

Yuan Dong is the prestigious sub-brand of İthal Bakkal dedicated to exploring Far Eastern cuisine. In this project, we undertook a complete redesign of Yuan Dong's identity and logo. The redesigned logo and identity were crafted with an aesthetic that reflects the cultural richness of the Far East, using a minimalist approach. During the logo animation process, we infused the logo with identity through dynamic graphics that highlight the brand's dynamism and modern vision.
Project Title: Yuan Dong Client: İthal Bakkal Motion Graphic Designer: İlayda Sönmez Yücel Logo/Graphic Designer: Mert Çetin