The Empatik Fikirler Project, carried out under the umbrella of Momma's Creative Agency, encompasses three unique children's furniture concepts designed by architecture students from Yaşar University and selected by their teachers. The production of these furniture pieces was realized by Caploonba, a leading company in the industry and our client throughout the process. However, the Empatik Fikirler project goes beyond mere creativity. Its essence is built upon social responsibility and cooperation. All proceeds from sales were directed towards supporting the education of children facing opportunity inequalities through the Education Volunteers Foundation of Turkey (TEGV). Within the scope of this exciting project, I undertook the filming of interview videos, the graphic and motion design of the infographic video, as well as the video editing. I am immensely pleased to have been involved in the project, playing an active role in the field of social responsibility and contributing creative solutions.
The aim of the Empathetic Fikirler project is to combine creativity and empathy to provide societal benefits.
Project Title: Empatik Fikirler Client/Agency: Caploonba & Yaşar University & TEGV (Education Volunteers Foundation of Turkey)
We integrated features in each of the three furniture pieces that contribute to children's education and development. We designed distinct habitats for each piece, and I was responsible for bringing these habitats to life through animation.
"We Thought Like Children!" was the central theme around which the project was built. Following the poster designs, I took on the production, editing, and video graphics & animations for the launch film to elaborate on the project's details.
